The Online Marketing world has seen a lot of fresh developments recently, especially in the Search Engine and the Analytics domain. A lot of new, innovative services have ensured that Google has constant competition in the analytics department also. An exciting new service that I hit upon recently, called KPMRS , is doing just that. KPMRS.com has a number of exciting tools for monitoring your website performance on search engines.

The service primarily lets you monitor your website Rankings on three Search Engines – Google, Bing and Yahoo – for the keywords of your choice. Apart from that, KPMRS has a slew of features that enable you to check your Google Page Rank, monitor Social Activity, check Alexa Rankings, track Back Links, connect to Facebook, add KPMRS widgets to your website, etc.

Another interesting feature  is a Social Activity monitor that pulls the number of diggs, blog reactions, comments, links, group discussions, search results and such from popular Social Media Websites on the Internet. Moreover, you can instantly check the Search Engine Rankings of any website for a keyword on the KPMRS homepage. To use other services, however, you have to register at KPMRS. Once you sign up at KPMRS, you have access to supplementary services such as instant rank changes updates, weekly reports, periodical newsletters. KPMRS is an analytics compendium which webmasters and bloggers, who are serious in their online endevours, have to give a try. I am currently testing the different features of KPMRS.